Privacy policy


Scope of This Policy

The official 𝑯𝒄𝒎𝒖𝒆𝒚𝒑™ website, hcmueyp.com, is owned and operated by Guangzhou Tengyi Technology Co., Ltd. This policy explains how we collect, use, share, and protect personal information when you browse our website, purchase fishing gear, ask product questions, or request after-sales support. It also explains the choices available to you.

This policy applies to personal information we process through our website and related customer service channels. Third-party payment providers, carriers, and other independent service providers may also process information under their own privacy policies.

Information We Collect

Information You Provide

Depending on how you interact with us, we may collect:

  • Contact details: Your name, email address, and phone number.

  • Order details: Shipping and billing addresses, purchased products, models, quantities, order numbers, and order notes.

  • Transaction-related information: Payment status, transaction references, refund records, and information necessary to verify a transaction.

  • Customer service information: Questions, email correspondence, and photos, videos, or documents you submit to explain an issue.

  • Subscription information: Your contact details and subscription preferences if you choose to receive marketing communications.

For example, a fishing chair compatibility inquiry may include connection-point photos and measurements. A bucket or seat box support request may include photos of the product, packaging, and shipping label. Please avoid including unrelated faces, identification documents, or other sensitive information.

Information Generated When You Use the Website

Our website and its service providers may use cookies, server logs, or similar technologies to process information such as your IP address, browser type, device information, pages visited, visit times, referring pages, and shopping cart activity.

The information collected depends on the features enabled on the website, your privacy settings, and applicable consent requirements.

Information from Service Providers

To fulfill orders and resolve issues, we may receive necessary information from payment providers, carriers, fulfillment partners, or our ecommerce platform. This may include payment confirmations, transaction verification results, tracking updates, and delivery exceptions.

How We Use Information

Depending on the circumstances, we use personal information to:

  • Create, verify, and process orders.

  • Arrange shipping, send order notifications, and assist with package inquiries.

  • Answer questions about product specifications, accessories, and use.

  • Handle cancellations, returns, refunds, missing components, and product issues.

  • Maintain website, shopping cart, and checkout functionality.

  • Identify unusual transactions, prevent fraud, and protect website security.

  • Analyze website use or send marketing communications where permitted by applicable law and subject to relevant choice or consent requirements.

  • Meet applicable accounting, tax, dispute-resolution, and other legal obligations.

Where applicable law requires a legal basis for processing, we rely on the basis appropriate to the purpose, such as performing our contract with you, complying with legal obligations, obtaining your consent, or pursuing legitimate interests that are not overridden by your rights.

Payment Information

Payments are generally processed through the payment services available at checkout. Those providers process payment details as necessary for the transaction and in accordance with their own privacy practices.

We may receive payment status, transaction references, and other information necessary to verify transactions. Do not send full payment card numbers, card security codes, account passwords, or one-time verification codes by ordinary email.

When We Share Information

We may share information, as necessary for the purposes described in this policy, with:

  • Ecommerce platforms and technology providers: To support hosting, checkout, system maintenance, and security.

  • Payment providers: To process payments, refunds, and transaction verification.

  • Warehousing, fulfillment, and shipping partners: To prepare and deliver orders, contact recipients, and resolve shipping issues.

  • Customer service and communication providers: To assist with inquiries and send order notifications.

  • Professional advisers or legally authorized authorities: Where necessary to meet legal obligations, resolve disputes, or protect legitimate rights.

  • Business successors: If a merger, acquisition, or business transfer occurs, relevant information may be transferred as part of the business and remain subject to applicable data protection requirements.

We limit sharing according to the service purpose and, where applicable, require providers processing information on our behalf to meet appropriate confidentiality, security, and use restrictions.

Cookies, Analytics & Advertising Choices

Cookies and similar technologies may support shopping carts, checkout, saved preferences, and website security.

If analytics, advertising, or personalization features are enabled, these technologies may also help us understand website activity or measure advertising performance. Where prior consent is required, we will obtain it as applicable rather than treating continued browsing as consent to every use.

You can manage these technologies through the website’s privacy controls, where available, or your browser settings. Restricting essential cookies may affect shopping cart, login, or checkout functionality.

Where applicable law classifies certain advertising-related disclosures as a “sale” or “sharing” of personal information, or gives you the right to opt out of targeted advertising, you may submit a request through the available privacy controls or the contact channel in this policy. We will process opt-out preference signals where required by applicable law.

Marketing & Order Notifications

If you subscribe to marketing emails, you can unsubscribe using the link in an email or by contacting us.

Unsubscribing from marketing does not stop necessary order confirmations, shipping updates, refund notices, security messages, or customer service communications. These messages help us complete transactions or address service matters involving you.

Information Retention

We retain personal information only for as long as necessary for the relevant purposes, taking into account order fulfillment, after-sales support, dispute resolution, applicable legal retention requirements, and security needs.

Retention periods may differ by information type. When information is no longer needed, we will delete, anonymize, or otherwise handle it appropriately under applicable requirements.

International Processing

Our operating company is located in China. Depending on your delivery destination and the technology, payment, or shipping services involved, personal information may be processed outside your country or region.

Data protection rules may differ between locations. Where international transfers are subject to legal restrictions, we will apply appropriate safeguards as required.

Information Security

We use reasonable technical and organizational measures appropriate to the information and risks involved to reduce the risk of unauthorized access, disclosure, alteration, or loss.

No internet transmission or electronic storage method can guarantee absolute security. Keep account details secure and redact unrelated sensitive information before sending screenshots or documents to customer support.

Your Privacy Rights

Depending on your location and applicable law, you may have the right to:

  • Understand how we process your personal information.

  • Request access to, correction of, or deletion of information.

  • Obtain a copy of qualifying information.

  • Request restrictions on, or object to, certain processing.

  • Withdraw consent for processing based on consent.

  • Opt out of applicable targeted advertising, sales, or sharing.

  • Appeal a decision concerning a privacy request, where applicable.

  • Submit a complaint to a competent data protection authority.

These rights may be subject to conditions and exceptions. For example, a deletion request may not require us to erase transaction records we must retain by law. Withdrawing consent does not affect the lawfulness of processing carried out before withdrawal.

Submit requests to service@hcmueyp.com. We may take reasonable steps to verify your identity or an authorized representative’s authority and will respond within the timeframe required by applicable law. We will not unlawfully discriminate against you for exercising your privacy rights.

Children’s Information

Our website is not specifically directed to children. We do not knowingly collect children’s personal information without appropriate authorization where required by law.

If you believe a child has provided information that should not have been collected, contact us so we can investigate and address it under applicable requirements.

Third-Party Links

Our website may contain links to third-party websites or services. Their handling of personal information is governed by their own privacy policies. Review those policies before submitting information.

Policy Updates

We may update this policy to reflect changes in website features, business practices, or applicable requirements. Updated versions will be published on this page. Where required, we will provide additional notice or obtain renewed consent.

Privacy Questions & Requests

For questions about this policy, your personal information, or your privacy rights, contact:

Responsible Company: Guangzhou Tengyi Technology Co., Ltd.
Customer Support Email: service@hcmueyp.com

You may use “Privacy Request” as the email subject and briefly explain your request. Do not include full identification documents, payment card details, or other unnecessary sensitive information in your initial message.